Selling insurance is not just about policies—it’s about helping clients secure their financial future. However, insurance agents often face common objections from clients who hesitate to commit.
- “I already have savings.”
- “I don’t need insurance yet.”
- “It’s too expensive.”
- “My family will figure it out.”
What if you had a way to overcome these objections effortlessly? The answer lies in Will Writing. By introducing legacy planning into your discussions, you not only address concerns but also position yourself as a trusted financial advisor rather than just a salesperson.
Let’s explore how Will Writing through DWS2U’s Online Will Writing System can help turn objections into policy sign-ups.
1. Common Insurance Sales Objections & How Will Writing Solves Them
A. “I Already Have Savings”
Many clients believe that their savings and investments will be enough for their family when they pass away. But have they considered how those assets will be distributed?
Will Writing Solution:
- Ask your client: “Do you have a plan in place to ensure your savings go exactly where you want them to?”
- Explain that without a Will, their assets (including insurance payouts) could be delayed, contested, or distributed by law rather than their wishes.
- Offer them an easy digital Will Writing solution via DWS2U, so they can ensure their loved ones receive their inheritance without legal hassle.
B. “I Don’t Need Insurance Yet”
Younger clients, especially those in their 20s and 30s, often feel that insurance is unnecessary since they are in good health.
Will Writing Solution:
- Explain that legacy planning isn’t just for the elderly or wealthy. Life is unpredictable, and planning ahead ensures their assets and dependents are protected.
- Highlight that a Will and an insurance policy together create a financial safety net for their loved ones.
C. “It’s Too Expensive”
Many clients hesitate to commit to long-term premiums due to perceived high costs.
Will Writing Solution:
- Show them how a small investment in insurance and a Will prevents major financial burdens for their family.
- Position DWS2U’s affordable digital Will Writing service as a cost-effective way to ensure their policy benefits are distributed as intended.
- Help them see that not planning now could be more costly in the future, leading to legal fees and delays.
D. “My Family Will Figure It Out”
Some clients assume their spouse, children, or relatives will handle everything without needing insurance or a Will.
Will Writing Solution:
- The below Maxwell John Gray Case demonstrates how vague wording in a Will led to legal disputes among family members.
- Havinga Will and Insurance Policy in place is not enough; the Will should provide clear instructions, preventing conflicts and delays.
- A small effort today can save their family years of legal trouble.
2. The Maxwell John Gray Case
A real-life example that highlights the importance of precise legacy planning is the case of Maxwell John Gray. In his Will, he wrote: “I GIVE all my personal chattels including motor vehicles equally for those my children who survive me.”
However, this vague wording led to major complications:
- Ambiguity in identifying beneficiaries – He did not list his children by name, leading to disputes over who qualified as a beneficiary.
- Legal battles over interpretation – The courts had to determine whether all his children (including those from different relationships) had equal claims.
- Delayed asset distribution – The dispute prolonged the probate process, delaying the inheritance settlement for his family.
What Could Have Been Done Differently?
✅ Clearly listing the names of all beneficiaries to avoid ambiguity.
✅ Specifying the exact division of assets instead of using broad statements.
✅ Using professional Will Writing services like DWS2U to ensure clarity and legal compliance.
By incorporating DWS2U’s Online Will Writing System, clients can avoid similar mistakes, ensuring their wishes are executed smoothly without legal disputes.
3. How DWS2U Helps Insurance Agents Convert Clients More Easily
A. Provide Holistic Financial Planning
With DWS2U, you can show clients that financial protection is more than just an insurance policy.
B. Differentiate Yourself from Other Agents
By incorporating legacy planning, you stand out from competitors who only focus on selling policies.
C. Build Stronger Client Relationships
Clients appreciate advisors who look out for their long-term well-being. Will writing gives them confidence that their wealth is protected beyond just insurance.
D. Additional Revenue Stream
Insurance agents who introduce DWS2U’s Will Writing Service can earn additional commissions while offering more value to their clients.
Conclusion: Overcoming Objections with a Complete Solution
Client objections to insurance are common, but they don’t have to be deal-breakers. By introducing will writing as a complementary service, you:
✅ Address concerns about asset distribution
✅ Show the long-term value of financial protection
✅ Provide more than just insurance—you offer peace of mind
Next Steps
🚀 Start using DWS2U’s Online Will Writing System today and help clients secure their legacy!
🔗 WhatsApp us at +6012-206 7931 to learn more and set yourself apart in the industry.
